What are the benefits of using chatbots?


Chatbots and artificial intelligence have undergone a major shift in recent years. The once "futuristic, but useless" assistants are now being fed with much more data. In this article, find out some of the benefits of using chatbots.

Ease of use

Chatbot users communicate with a bot in a very natural way. That is to say, simply by means of written or spoken language. To use a chatbot, there is no need to learn a complex application structure or code instructions. You just have to speak or write. For more information, click on the site link.

Transporting personalities and emotions

Hard to believe, but more and more chatbot users are saying "thank you" to a chatbot. And even more bot users say goodbye to the chatbot when they have finished the conversation. They do this even though they know exactly that the communication with the chatbot is a conversation with a robot, i.e. with software. At the same time, none of these users would have thought of saying goodbye to their laptop or thanking their messaging program when they have sent a message. Most chatbots manage to evoke emotions in users and this then leads in many cases to empathy or expressions such as "thank you" or "see you soon".

Building a relationship

As mentioned above, chatbots embody a certain personality in most cases. This helps users develop a relationship with the chatbot and can thus lead to a stronger bond with your brand. Bots can tell stories and thus connect the user to themselves. Many users also benefit from the fact that they remain anonymous when communicating with a chatbot. This seems controversial, on the one hand users are building a relationship, but at the same time they want to remain anonymous.

24/7 availability

Chatbots never sleep. This is regulated by the very definition of chatbot. A chatbot is a piece of software and does not need sleep breaks. Chatbots can be reached at any time of the day, even if the companies offering the bot or your employees are no longer at work. By using chatbots, companies can offer their target group a communication channel at any time.